Bengaluru

Hello, I'm

Yaswanth Somala

Senior Software Engineer & Module Lead

I build pixel-perfect, accessible, and performant interfaces. My passion lies at the intersection of design and development — bringing thoughtful UI ideas to life through clean, scalable code.

About

Building at the Intersection

Currently at Adcuratio, I lead frontend initiatives — from architecting scalable systems to maintaining reusable UI components. But my contribution extends beyond the UI layer: I design and implement CI/CD pipelines, build internal automations to streamline development workflows, and make architectural decisions that drive long-term scalability.

With over 7 years of experience in React and modern frontend technologies, I've helped companies transform legacy systems, launch high-impact products, and build interfaces that serve millions of users. I believe great software is invisible — it simply works, beautifully and reliably.

Experience

Professional Journey

Adcuratio Media Inc.

Oct 2024 — Present

Module Lead - II

  • Spearheaded the implementation of performance monitoring tools like Lighthouse and Web Vitals, proactively tracking UI bottlenecks to significantly optimize application load times.
  • Led comprehensive code walkthroughs and performance reviews, playing a pivotal role in talent acquisition and team growth.
  • Directed complex module integration across systems involving React, API gateways, and authentication layers to ensure seamless data flow.
  • Championed the adoption of robust design systems to ensure consistent, scalable, and maintainable UI development standards.
ReactLighthouseWeb VitalsDesign SystemsAPI Gateway

Adcuratio Media Inc.

Feb 2023 — Sep 2024

Module Lead - I

  • Led a dynamic cross-functional team of 4-8 developers, driving the timely delivery of high-impact product features across multiple web portals.
  • Spearheaded hiring initiatives, conducting technical interviews and designing structured onboarding plans to scale the frontend team effectively.
  • Architected a modular frontend ecosystem capable of supporting multiple scalable ad management portals.
  • Enforced rigorous code quality standards through unit testing, peer reviews, and automated CI/CD pipelines.
Team LeadershipHiringCI/CDUnit TestingScalable Architecture

Adcuratio Media Inc.

Apr 2022 — Jan 2023

Senior Software Developer - I

  • Led the strategic migration of legacy AngularJS modules to a modern React-based architecture with minimal business disruption.
  • Architected enterprise-scale ReactJS applications from the ground up, establishing a solid foundation for future development.
  • Integrated Okta-based Single Sign-On (SSO) and multi-portal access within a unified frontend architecture.
  • Integrated Tableau dashboards directly into the React UI to provide actionable business intelligence.
ReactAngularJSOkta SSOTableauMigration

Adcuratio Media Inc.

Apr 2021 — Mar 2022

Software Developer - II

  • Led the implementation of performance-optimized features while effectively managing technical debt.
  • Developed reusable components and maintained code scalability using React best practices.
  • Mentored junior developers on frontend architecture and MobX state management best practices.
ReactMobXPerformance OptimizationMentorship

Adcuratio Media Inc.

Apr 2020 - Mar 2021

Software Developer - I

  • Drove internal technical discussions to refine processes and improve development workflows.
  • Collaborated closely with QA and backend teams to ensure comprehensive, tested, and high-quality deliverables.
  • Implemented complex features in ReactJS utilizing MobX for efficient state management.
  • Led REST API integration with MobX stores to streamline state updates and data flow.
  • Contributed to Docker-based server deployments, ensuring smooth production rollouts.
ReactMobXREST APIDockerCollaboration

Adcuratio Media Inc.

Jan 2019 — Mar 2020

Junior Front End Developer

  • Led the migration of a legacy AngularJS codebase to React and TypeScript, improving maintainability, enhancing typesafety and increasing performance by 30% through modern component architecture and optimized rendering. Technologies used: React, Redux, TypeScript, AngularJS, HTML, CSS.
  • Investigated emerging tools and packages to propose enhancements for application performance.
  • Proactively identified and resolved critical bugs under tight deadlines, ensuring system stability.
  • Maintained existing applications by troubleshooting and resolving complex technical issues.
  • Developed responsive web designs using HTML, CSS, and JavaScript frameworks.
Best Performer (Mar 2020)

Adcuratio Media Inc.

Oct 2018 — Dec 2018

Software Development Engineering Intern

  • Assisted in debugging code and troubleshooting technical issues during development cycles.
  • Implemented REST API integrations for ad management workflows.
  • Developed a web application module using AngularJS for creative filtration in campaign creation.
AngularJSREST APIJavaScriptDebugging
Education

Foundation

Vel Tech Multi Tech Dr.Rangarajan Dr.Sakunthala Engineering College

B. E. Civil Engineering

Graduated 2017

Skills

Technical Expertise

Languages

HTMLCSSJavaScriptTypeScript

Technologies & Tools

ReactReact NativeAngularJSNext.jsVue.jsMobXMSTReduxOktaDockerTableauREST APIGraphQLCI/CDTailwind CSSJestRTK QueryFIGMALinux/UbuntuGit/GithubJIRAZoho
Projects

Featured Work

Prime Time Video

View Source

A comprehensive OTT (Over-The-Top) web application designed to stream video content. Features user authentication, dynamic content loading, and a responsive interface optimized for various devices.

ReactJavaScriptCSSREST API

Tic Tac Toe

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A classic Tic Tac Toe game implemented with modern web technologies. Demonstrates state management, game logic implementation, and interactive UI design patterns.

JavaScriptHTML5CSS3Game Logic

Weather App

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A weather forecasting application that fetches real-time data from external APIs. Features location-based search, dynamic UI updates, and responsive design for mobile and desktop usage.

ReactAPI IntegrationCSSGeolocation

Portfolio

View Source

My personal portfolio website showcasing professional experience, skills, and projects. Built with modern HTML, CSS, and JavaScript featuring smooth animations, responsive design, and accessibility best practices.

HTML5CSS3JavaScriptResponsive Design
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Let's Build Something Together

Open to discussing new opportunities, interesting projects, or simply connecting with fellow engineers and designers.